Posted: 2020-12-12 Some members of the SEO community suggest that the Schema.org Citation structured data property can make a link more powerful. Can a Banner Design link in structured data really strengthen the link? The answer is unambiguous. What is Reference Structured Data Property? The Citation property is a means of communicating via structured data that a document refers to another creative work. Here is the official Schema.org description of the Citation property: "A citation or reference to another creative work, such as another publication, web page, scholarly article, etc." The Banner Design Citation property is the child property of the CreativeWork parent property. A parent property is usually like a top-level category of a structured data property.
The higher it is, the more generic it is. For example, the Banner Design citation hierarchy can be: Thing > CreativeWork > Article > Quote A property, like Citation, is used to point out the relationships or attributes of something. For example, the Speakable property, which is a property of the Article property, indicates which parts of the content can be spoken, i.e. through a Banner Design device like Google Home or Alexa. Advertising Continue reading below In the example of a web page, the citation property describes a relationship between the web page and another web page (or publication, scientific article, etc.). The word quote means: “…a quotation or reference to a book, article or author, especially in a scholarly work.” It is clear that Citation structured data was created in the Banner Design context of a " reference to another creative work " because that is how Schema.org defines it. A reference means that the web page refers to another page.
And it can be a link that is on the web page itself. Can citation structured data be used to hide a link? Yes, it can be done. But it can lead to manual action because Banner Design it violates Google's structured data guidelines. It is not advisable to add a link via structured data to a web page that is not linked to the web page itself. I've seen people suggest the possibility of doing this, but that's a naïve suggestion as it may lead to manual action by Google. Advertising Continue reading Banner Design below Google's Structured Data Guidelines specifically state that marking data that is not visible to the user will result in manual action. What is the purpose of citation structured data?